Case Studies

App creation for small and local retail businesses in Canterbury

GenSpec aims to provide local businesses in Canterbury with a digital platform using an app to advertise and reach potential customers across the high street to capture a user base. 

Improving the customer journey for Wild Knight Distillery

Wild Knight Distillery gained academic expertise from UEA to analyse their online customer journey, which made recommendations to improve brand touchpoints, enhancing their brand awareness and increasing sales.

Applying machine learning algorithms for the ‘Mature Movers’ physical health, exercise and wellbeing framework

Vitality Hub worked with an academic from the University of Kent to identify a machine learning algorithm that could automate the grouping of Mature Movers clients to design personalised programmes for them.

Automated Detection of Gesture and Facial Expression

AMA worked with UEA academics to develop AI tools that can automatically detect facial expressions and gestures for use in online learning.

Automated Tutor Bot for Global Higher Education

Studious Digital Education worked with UEA academics to develop a prototype of a web-based tutor bot that enhances digital learning.

AbBaltis – Biotechnology internship in a pandemic

Kent student Paige Policelli took part in an EIRA biotechnology internship with AbBaltis during the Covid-19 pandemic.

Enabling Internships with Sustainability Monitor

EIRA supported Kent-based company SusMon to deliver internships for their students who were interested in various machine learning processes.

Feasibility study of targeted drug delivery product to the bladder

Developing innovative drug delivery combinations for improved treatments of functional bladder disorders and urinary tract infections.

Digital Creative Internship with Visit Kent

Through the University of Kent’s Employability Points scheme and EIRA funding, destination management organisation, Visit Kent hosted an Innovation Internship.

Curveball Media: How elements of video content can affect audience behaviour

Curveball Media worked with UEA academics to explore how ‘information overload’ would affect audience behaviour and their ability to recall advertisement information.

Digital Creative Internships for User Research Start-up Agile Research

Start-up agency Agile Research hired two Essex interns into their fast-growing business to elevate their social media marketing capabilities.

How Liberrex have revolutionised online queuing systems

With support from the University of Essex and EIRA, Liberrex have established themselves as a global brand in the growing customer flow management sector.